The Basics of Equity Compensation

Stock Options

A stock option is a right given by a company to an employee to buy a specific number of shares of company stock during a specified time period at a set price, the exercise price, determined on the date of grant. In most cases, the exercise price is equal to the market stock price on the date the award is granted.

How do stock options work in the real world?

Let's take a look:

Jane receives a grant of 200 shares with an exercise price of $20 each. She cannot exercise her options for five years and by then the market price has increased to $40. Jane can exercise her options and purchase 200 shares of stock at $20 apiece, then sell them for $40 apiece, and keep the difference.

But what if the stock price never surpasses the exercise price (in this case, $20)? The option has not appreciated in value; it essentially has no value and is “underwater”.

Stock Option Pros and Cons

Pros

For employees:

  • Reward for higher performance
  • Wealth accumulation
  • Ownership stake
  • Increased motivation

For employers:

  • Flexibility of stock option plans
  • Save cash and offer employees a part of future success (particularly for small, growing companies)
  • Cost of plan is "self-funded" through increased employee productivity and stock price gains
  • Attract, retain, and motivate employees

For shareholders:

  • Align management and employees with shareholders
  • Employees take a greater interest in the factors driving business success

On the other hand, stock options have disadvantages too.

Cons

  • High potential for shareholder stock dilution
  • Become worthless if the market stock price drops below the exercise price and stays “underwater” until the grant expires
  • Decline in stock value affects employee morale, and underwater shares lose their motivation and retention value
  • Subject to volatile price movements
  • Seen as a short-term compensation element; employees generally cash in soon after vesting not realizing the long-term potential appreciation of their shares

Memory Jogger

Beatrice receives an option of 1,000 shares with an exercise price of $20 each. The market price increases to $50. If Beatrice exercises her option and buys 1,000 shares at $20 each, and then sells them for $50 each, how much will she end up with (without tax implications)?

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