Market Research Director Salary in Spain

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  2. > Salary
  3. > Market Research Director
  4. > Spain

Last Updated: July 14, 2026

€91,184 USD

per year
Hourly Rate €43.84
Bonus €12,784

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Entry Level €49K
Average €91K
Senior Level €115K

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The average pay for a Market Research Director is €91,184, which is €43.84 an hour in Spain. The average salary range for a Market Research Director is between €48,875 and €114,709. On average, a Bachelor's is the highest level of education for a Market Research Director.

This compensation analysis comes from aggregated salary survey data for Spain. ERI's compensation information is based on employer-reported data collected from ERI's salary surveys, customer HRIS data, data from Proxies/10Ks and Forms 990, proprietary databases, and purchased survey data. Cost-of-labor data in the Assessor Series are based on actual housing sales data from commercially available sources, plus rental rates, gasoline prices, consumables, medical care premium costs, property taxes, effective income tax rates, etc. For more information, see ERI's methodology.

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Salary Potential for Market Research Director

Explore the estimated salary growth for Market Research Director in Spain for up to 5 years. The estimated salary of Market Research Director in 1 year will be €93,473, and in 5 years, will be €103,221.

Number of Years

2 Years

Estimated Salary

€95,820 USD

Percentage Growth

0%

Growth Trajectory

The estimated salary growth for Market Research Director in [# of years] is [salary], which is [average growth %] average growth. This information is based on ERI's compensation database.

What Does a Market Research Director Do?

Directs and coordinates activities concerned with gathering, recording, and analyzing data about current and potential customers, competitors, and the market for the purpose of creating a business plan, launching a new product or service, fine tuning existing products or services, and/or expanding into new markets. Plans, develops, and establishes policies and objectives of the organization's market research function. Develops market research programs, including methods of marketing, in accordance with organization's objectives.

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Education, Skills, and Certifications for Market Research Directors

Gain access to salary differentials for education and skills in ERI's Salary Assessor

Education

Below is the average education level for a Market Research Director. About 49% have a Bachelor's degree, 34% have a Master's degree, and 11% have a Doctorate degree.

  • Bachelor's Degree 49%
  • Master's Degree 34%
  • Doctorate Degree 11%
  • High School Diploma 5%
  • Associate Degree 0%
  • Less Than HS 0%

Top Skills

Below are top skills for a Market Research Director. 78% of Market Research Directors have a skill in Coordinates activities. The top 3 most popular skills for Market Research Directors are Coordinates activities, Establishes policies, and Project management.

  • Coordinates activities 78%
  • Establishes policies 67%
  • Project management 22%
  • Research proposal design 11%
  • Oversees marketing 11%

Popular Certifications for Market Research Director

Project Management Professional - PMP - Project Management Institute

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Compare Market Research Director Salaries by Location

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Average Salaries for Market Research Director

The average salary of market research director in Spain is 91.184 €. The average salary of market research director in California is $191,755. The average salary of market research director in United States is $171,659. Explore the average salaries for market research director in other locations below.

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Cost of Living in Spain

The cost of living in Spain is 0% equal to than the national average.

Whether you're planning to move or just want to see the cost of living in different locations, our cost-of-living calculator is the place to start. Compare salaries for other locations by city, U.S. ZIP code, state, or country.

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Why Your Salary May Look Different

This information is based on a specific job title and location, but real-world compensation can vary based on factors like years of experience, company size, shift differentials, and more. Because of these variables, your actual pay may fall above or below the average ranges shown. Use ERI's salary data and compensation management platform to identify market trends and accurately adjust pay so that you can price jobs competitively.

Based on the average salary in the United States, if your shift differential is 10%, then your pay will increase by €4.38/hour

*Some jobs may not be adjusted using shift differentials. Please contact [email protected] for additional information.

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Frequently Asked Questions

Common questions about Market Research Director salaries and career insights

How much does a Market Research Director make in Spain?

ERI's data indicated that, on average, a Market Research Director is €91,184 per year or €43.84 per hour in Spain, which is 1% lower than the national average. Top earners have reported making up to €114,709. However, the typical pay range in Spain, is between €48,875 and €114,709 annually.

What is the salary potential for Market Research Director in 5 years?

Market Research Director is projected to see 13.2% salary growth in 5 years.

What are some factors that impact Market Research Director salaries?

Several factors can impact the salary, including experience, company size, job market, location, industry, and more. Understanding how these factors affect the role can provide opportunities to earn more. Use our salary calculator to find out how much you should be paid based on what someone in your area, with similar experience, earns.

How can I accurately price jobs for my organization?

There are several factors that can impact the salary, including experience, company size, job market, location, industry, education, certificates, shift differentials, and more. Understanding how these factors affect the role can help you spot pay gaps and retain top talent. ERI's Assessor Platform brings these factors together in one platform, making it easy to benchmark roles, analyze insights, and set pay with confidence.

What is ERI Economic Research Institute?

ERI Economic Research Institute was founded over 35 years ago to provide trusted compensation data for private and public organizations. ERI has established itself as a gold standard for global salary benchmarking and geographic differentials and has evolved to offer a complete compensation management software solution.

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With decades of experience in compensation, ERI offers an extensive and reliable salary survey database powered by the Assessor Platform, a comprehensive compensation management solution that optimizes complex processes for accuracy and efficiency.

HR and compensation professionals in organizations ranging from small companies to the Fortune 500 rely on ERI's Assessor Platform to:

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How often does ERI's compensation database get updated?

ERI's team of PhD-level data scientists and seasoned compensation professionals review and validate our salary data approximately every six weeks, ensuring the accuracy of the data that we publish. Learn more about our methodology.

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ERI offers 36 free self-study courses through our Distance Learning Center, helping professionals master technical domains like market pricing and geographic differentials. While course content is complimentary, practitioners can choose to pursue the Compensation Analyst (CAC) or Compensation Committee (CCC) credentials to validate their expertise and earn up to 20 HRCI or SHRM recertification credits. Learn more.

About Our Data

This page is an excerpt of the much more complete compensation information available in ERI's Assessor Series.

For over 35 years, ERI has compiled the most robust and accurate salary, cost-of-living, and executive compensation survey database available. Data are analyzed using AI and traditional statistics, depending on which approach is best for a particular application. ERI collects salary survey data from five different sources, which you can learn about here.

Verified Sources

Data sourced from internal salary surveys, purchased surveys, public sources, HRIS data, and proprietary databases.

Real-Time Data

Our salary database is updated and verified approximately every six weeks.

Quality Assurance

Along with our data scientists, we have included AI in our rigorous process to analyze and provide the highest quality data.

10,500+

Locations

35,900+

Job Titles

4,400+

Skills

5,500+

Certifications

1,100+

Industries

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