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The summary data provided is a sampling of ERI's Salary Assessor® database. The average salary figures below are for base compensation. The Salary Assessor covers 5,700 job titles and 7,000 geographic locations. To download a demo of the Salary Assessor, please use the form to the right.
Job Description:
Tracks and analyzes number and quality of visitors to gauge effectiveness of the website. Monitors, compiles, analyzes, and evaluates incoming website traffic. Typically requires a four-year degree or related experience.: Generates reports on web traffic and trends and patterns including revenue, conversion, and marketing campaign performance. Coordinates marketing objectives with web developers based on system capabilities. Tracks time spent at site. Researches, evaluates, and makes recommendations for purchase of web analysis software. May recommend changes to website and provides cost/benefit analysis of such changes. May work with marketing department to increase site's stickiness and reduce shopping cart abandonment rate. hide...show full description
Average Salary Data By Location
Updated: 06/18/2007
See salary survey data for these industries: Accounting Public & Private, Advertising & Marketing, Agriculture, Animal Care, Arts, Culture & Humanities Charities, Banking, Biotechnology, Call Centers, Customer & Other Business Services, Chemicals & Plastics, City & County Government, more...
See salary survey data for these jobs: Accountant, Certified Nurse Assistant, Home Care Nurse, Occupational Therapy Assistant, Marketing Manager, Administrative Assistant, Occupational Nurse, Clinical Therapist, Purchasing Manager, Accounting Manager, more...
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